Email Marketing

email marketing for small businesses lafayette la


Staying top of mind.

Email marketing is a good way of communicating with your customers, and helps drive repeat business. Whether you are running a promotion, or you are offering a new product or service, you want to get that information to your customers.

The hardest part of email marketing is building your list of email addresses legally. The CAN-SPAM act outlines what you can and can’t send and to whom you can send it to. A violation of this law can result in penalties of up to $40,654 PER EMAIL, so not complying can be very costly.

We can help you build your email list the right way and make sure that your emails contain all the required information.  We can also ensure that you have a system in place to handle unsubscribes to keep you on the right side of the law.

Building Your Email List

The legal way.

  • Ask For Email Address

    The easiest way to build an email list is to ask your customers for their email address.

  • Premium Content

    Offer premium content in exchange for their email address, such as a check list download.

  • Give Aways

    Host a give away or contest that requires an email address to enter.

  • Encourage Sharing

    Develop great content and ask your current email subscribers to share the email with their friends.

  • Options

    Allow people to choose how often they want to receive an email.

  • Social Media

    Promote an offer on social media that requires an email.

  • Buttons

    Make it easy to sign up by adding subscribe or sign up buttons on your social media pages.

  • YouTube

    Leverage your video content by including sign up links in your videos.


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