Email marketing is a good way of communicating with your customers, and helps drive repeat business. Whether you are running a promotion, or you are offering a new product or service, you want to get that information to your customers.
The hardest part of email marketing is building your list of email addresses legally. The CAN-SPAM act outlines what you can and can’t send and to whom you can send it to. A violation of this law can result in penalties of up to $40,654 PER EMAIL, so not complying can be very costly.
We can help you build your email list the right way and make sure that your emails contain all the required information. We can also ensure that you have a system in place to handle unsubscribes to keep you on the right side of the law.
